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Drinks Association article on the launch of eBev Trade

Drinks Association article on the launch of eBev Trade
November 4, 2020 Sahra Douglas

eBev expands into credit service

November 4, 2020
By Ioni Doherty

Australia’s largest online beverage ordering platform,, has launched eBev Trade, a trade credit service. eBev Trade  guarantees payment to suppliers within three days,  will reduce credit risk and enable redirection of resources to business growth activities for beverage suppliers.

Launched in 2015 to facilitate order management, eBev now offers credit and payment capabilities as well. eBev and its finance solutions partner, will take on the responsibility of managing all invoicing, guaranteeing payment to suppliers within three days.

“After the challenges of 2020, it is imperative for suppliers to maximise the upcoming summer and Christmas season. Imagine reducing costs and risk, plus having all the cash from your November and December orders in your bank before New Year. Suppliers can now do this with eBev Trade,” said Ian Harris, CEO of eBev (pictured with eBev General Manager, Cassandra MacDonald).

eBev Trade provides a single creditor option for its venues, reducing the need to open and manage accounts with multiple suppliers. Instead they will be able to purchase from multiple suppliers in a single order on a single account, with their suppliers being paid within 3 days. Flexible payment options also mean venue clientele can take advantage of upfront payment or settle with a single payment on 30-day terms, without the requirement for direct debit.

Mr Harris says, “The purpose of eBev Trade is to enable more efficient trading relationships between venues and beverage suppliers. Our experience, size and scale mean eBev is uniquely positioned in terms of our understanding and capability to deliver on this opportunity to make a genuine positive impact in the industry.”

eBev boasts the most extensive online beverage catalogue in Australia and has become the online hub for distributors, producers, importers, brewers and major wholesalers to showcase and sell their products to Australia’s biggest groups such as Australian Venue Co. and Rockpool Dining.

After forced closures of restaurants, bars and pubs and now with strict operating guidelines in place, businesses on both sides of the supply chain are compelled to become leaner and more efficient in their operations. The addition of eBev Trade to the current platform creates the largest end-to-end online marketplace for Australia’s 38,000 licensed venues to discover, order and pay for all of their beverage products in one place, delivering significant process efficiencies, cost savings and cash flow benefits to the whole industry.

With over 65,000 products from 650 suppliers all together in one free, easy to use, mobile responsive platform, eBev has already transformed the way the trading relationship between licensed venues and their beverage suppliers operates. Now, with centralised trade credit, added to a unified digital community of buyers and sellers, eBev Trade will empower the industry further by supporting all players – producers, suppliers, distributors & venues – to not only survive, but to thrive.